:root {
  --ink: #101011;
  --muted: #6b7280;
  --bg: #ffffff;
  --lavender: #eceafd;
  --violet: #7c5cfc;
  --violet-dark: #5b3df0;
  --card-bg: #f7f6fd;
  --border: #e7e4f8;
  --check-green: #16a34a;
  --radius: 20px;
  --max-width: min(1500px, 95vw);
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  font-family: "Inter", sans-serif;
  color: var(--ink);
  background: radial-gradient(ellipse 70vw 60vh at 50% 0%, var(--lavender) 0%, rgba(236, 234, 253, 0) 100%), var(--bg);
  line-height: 1.5;
}

h1, h2, h3 {
  font-weight: 600;
  margin: 0;
  line-height: 1.1;
}

p { margin: 0; }

a { text-decoration: none; color: inherit; }

ul { margin: 0; padding: 0; list-style: none; }

section {
  max-width: var(--max-width);
  margin: 0 auto;
  padding: 80px 24px;
}

/* Nav */
.nav {
  position: sticky;
  top: 0;
  background: transparent;
  backdrop-filter: blur(24px);
  z-index: 10;
}

.nav__inner {
  max-width: var(--max-width);
  margin: 0 auto;
  padding: 20px 24px;
  display: flex;
  justify-content: center;
  gap: 12px;
}

.nav__link {
  color: var(--muted);
  font-size: 15px;
  padding: 6px 14px;
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.75);
  box-shadow: 0 0 24px 8px rgba(255, 255, 255, 0.7);
  transition: color 0.15s ease, background 0.15s ease;
}

.nav__link:hover { color: var(--ink); background: rgba(255, 255, 255, 0.95); box-shadow: 0 0 18px 4px rgba(255, 255, 255, 0.8); }

/* Buttons */
.btn {
  display: inline-block;
  padding: 16px 36px;
  border-radius: 999px;
  font-weight: 600;
  font-size: 15px;
}

.btn--primary {
  background: linear-gradient(135deg, var(--violet), var(--violet-dark));
  color: #fff;
  box-shadow: 0 12px 30px -10px rgba(91, 61, 240, 0.6);
  transition: transform 0.15s ease, box-shadow 0.15s ease;
}

.btn--primary:hover {
  transform: translateY(-2px);
  box-shadow: 0 16px 34px -8px rgba(91, 61, 240, 0.7);
}

/* Hero */
.hero {
  text-align: center;
  padding-top: 80px;
  padding-bottom: 100px;
}

.badge {
  display: inline-block;
  padding: 8px 20px;
  border: 1px solid var(--border);
  border-radius: 999px;
  font-size: 14px;
  color: var(--muted);
  background: #fff;
  margin-bottom: 28px;
}

.hero h1 {
  font-size: clamp(36px, 6vw, 72px);
  max-width: 900px;
  margin: 0 auto 28px;
}

.hero__sub {
  max-width: 620px;
  margin: 0 auto 40px;
  color: var(--muted);
  font-size: 18px;
}

/* Pain points */
.pain {
  padding: 48px 24px;
  margin-top: -24px;
  margin-bottom: -24px;
  position: relative;
  z-index: 1;
}

.pain__field {
  position: relative;
  min-height: 640px;
}

.pain__list { position: static; }

.pain__bubble {
  position: absolute;
  top: var(--top);
  left: var(--left);
  width: var(--w);
  z-index: 1;
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: 18px;
  padding: 16px 20px;
  font-size: 15px;
  line-height: 1.4;
  box-shadow: 0 14px 28px -18px rgba(16, 16, 17, 0.35);
  transform: rotate(var(--rot));
  animation: bubble-drift var(--dur) ease-in-out var(--delay) infinite alternate;
}

@keyframes bubble-drift {
  from { transform: rotate(var(--rot)) translate(0, 0); }
  to { transform: rotate(calc(var(--rot) * -1)) translate(6px, -10px); }
}

.pain__closing {
  position: absolute;
  top: 220px;
  left: 50%;
  transform: translateX(-50%);
  z-index: 2;
  text-align: center;
  font-size: clamp(20px, 2.6vw, 28px);
  font-weight: 700;
  max-width: 560px;
}

.pain__closing::before {
  content: "";
  position: absolute;
  inset: -60px -70px;
  z-index: -1;
  background: radial-gradient(ellipse at center, rgba(255, 255, 255, 0.92) 0%, rgba(255, 255, 255, 0) 72%);
}

@media (prefers-reduced-motion: reduce) {
  .pain__bubble { animation: none; }
}

@media (max-width: 720px) {
  .pain { margin-top: 0; margin-bottom: 0; padding: 64px 24px; }
  .pain__field { min-height: auto; }
  .pain__bubble {
    position: static;
    display: block;
    width: 100%;
    max-width: none;
    transform: none;
    animation: none;
    margin-bottom: 12px;
  }
  .pain__closing {
    position: static;
    transform: none;
    margin: 24px 0 0;
    max-width: none;
  }
  .pain__closing::before { display: none; }
}

/* Eyebrow / section headers */
.eyebrow {
  display: block;
  color: var(--violet-dark);
  font-weight: 600;
  font-size: 14px;
  text-transform: uppercase;
  letter-spacing: 0.06em;
  margin-bottom: 14px;
  text-align: center;
}

.solutions h2, .cta h2, .faq h2 {
  text-align: center;
  font-size: clamp(28px, 4vw, 44px);
  max-width: 760px;
  margin: 0 auto 56px;
}

.solutions__list {
  max-width: 640px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  gap: 16px;
}

.solutions__list li {
  font-size: 17px;
  line-height: 1.5;
  color: var(--muted);
  padding-bottom: 16px;
  border-bottom: 1px solid var(--border);
}

.solutions__list li:last-child { border-bottom: none; padding-bottom: 0; }

.solutions__list strong { color: var(--ink); font-weight: 600; }

.solutions__more {
  text-align: center;
  margin-top: 32px;
}

.solutions__more a {
  color: var(--violet-dark);
  font-weight: 600;
  font-size: 15px;
}

.solutions__more a:hover { text-decoration: underline; }

/* FAQ */
.faq__list {
  max-width: 720px;
  margin: 40px auto 0;
}

.faq__item {
  border-bottom: 1px solid var(--border);
  padding: 20px 0;
}

.faq__item:first-child { border-top: 1px solid var(--border); }

.faq__item summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  font-size: 17px;
  font-weight: 600;
  cursor: pointer;
  list-style: none;
}

.faq__item summary::-webkit-details-marker { display: none; }

.faq__item summary::after {
  content: "+";
  flex-shrink: 0;
  font-size: 22px;
  font-weight: 400;
  color: var(--violet-dark);
  transition: transform 0.2s ease;
}

.faq__item[open] summary::after { transform: rotate(45deg); }

.faq__item p {
  color: var(--muted);
  font-size: 15px;
  margin-top: 14px;
}

/* CTA */
.cta {
  text-align: center;
  padding: 72px 24px;
}

.cta p {
  color: var(--muted);
  font-size: 16px;
  max-width: 480px;
  margin: 0 auto 32px;
}

/* Contact */
.contact { max-width: 680px; }

.contact h2 {
  text-align: center;
  font-size: clamp(26px, 4vw, 36px);
  margin-bottom: 40px;
}

.contact__form-embed {
  display: flex;
  justify-content: center;
}

.contact__form-embed iframe {
  width: 100%;
  max-width: 640px;
  height: 700px;
  border: none;
  border-radius: var(--radius);
}

.contact__form button {
  align-self: center;
  border: none;
  cursor: pointer;
  margin-top: 8px;
}

/* Footer */
.footer {
  position: relative;
  background: var(--lavender);
  border-radius: 32px 32px 0 0;
  padding: 40px 24px;
}

.footer::before {
  content: "";
  position: absolute;
  bottom: 100%;
  left: 0;
  right: 0;
  height: 260px;
  z-index: -1;
  background: radial-gradient(ellipse 70vw 100% at 50% 100%, var(--lavender) 0%, rgba(236, 234, 253, 0) 100%);
  pointer-events: none;
}

.footer__inner {
  max-width: var(--max-width);
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 20px;
}

.footer__tagline {
  color: var(--muted);
  font-size: 15px;
  margin: 0;
}

.footer__right {
  display: flex;
  align-items: center;
  gap: 28px;
}

.footer__contact {
  color: var(--muted);
  font-weight: 600;
  font-size: 15px;
}

.footer__contact:hover { text-decoration: underline; }

.footer__socials { display: flex; align-items: center; gap: 16px; }

.footer__socials a {
  display: flex;
  color: var(--muted);
  opacity: 0.85;
  transition: opacity 0.15s ease;
}

.footer__socials a:hover { opacity: 1; }

.footer__socials svg { width: 20px; height: 20px; }

@media (max-width: 720px) {
  .footer__inner { flex-direction: column; text-align: center; }
}

@media (max-width: 720px) {
  .pricing__grid {
    grid-template-columns: 1fr;
  }
  section { padding: 56px 20px; }
  .nav__inner { gap: 24px; }
}

/* Case studies: index */
.case-hero-index {
  text-align: center;
  padding-top: 64px;
  padding-bottom: 48px;
}

.case-hero-index h1 {
  font-size: clamp(32px, 5vw, 52px);
  margin: 16px 0 20px;
}

.case-hero-index p {
  max-width: 560px;
  margin: 0 auto;
  color: var(--muted);
  font-size: 17px;
}

.case-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  padding-top: 0;
}

.case-card {
  display: flex;
  flex-direction: column;
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 28px;
  transition: transform 0.15s ease, box-shadow 0.15s ease;
}

.case-card:hover {
  transform: translateY(-3px);
  box-shadow: 0 16px 34px -18px rgba(16, 16, 17, 0.25);
}

.case-card__pills { display: flex; flex-wrap: wrap; gap: 6px; margin-bottom: 14px; }
.case-card h3 { font-size: 19px; margin-bottom: 10px; }
.case-card p { color: var(--muted); font-size: 14px; margin-bottom: 16px; flex-grow: 1; }
.case-card__link { color: var(--violet-dark); font-weight: 600; font-size: 14px; }

/* Case studies: pills */
.case-pill {
  display: inline-block;
  font-size: 11px;
  font-weight: 600;
  padding: 4px 10px;
  border-radius: 999px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  border: 1px solid var(--border);
  color: var(--muted);
  background: #fff;
}

.case-pill--accent {
  background: var(--lavender);
  border-color: var(--lavender);
  color: var(--violet-dark);
}

/* Case studies: single page */
.case-single { padding-top: 56px; }
.case-content { max-width: 680px; margin: 0 auto; }

.case-back {
  display: inline-block;
  color: var(--muted);
  font-size: 14px;
  margin-bottom: 28px;
}

.case-back:hover { color: var(--ink); }

.case-pills { display: flex; flex-wrap: wrap; gap: 6px; margin-bottom: 20px; }

.case-title-page { font-size: clamp(26px, 4vw, 36px); margin: 0 0 8px; }
.case-contractor-note { font-size: 13px; color: var(--muted); font-style: italic; margin: 0 0 28px; }

.case-hook { font-size: 19px; font-weight: 600; line-height: 1.5; margin: 0 0 16px; }
.case-body { font-size: 16px; color: var(--muted); margin: 0 0 14px; line-height: 1.7; }
.case-body a { color: var(--violet-dark); font-weight: 600; text-decoration: underline; text-decoration-color: var(--border); text-underline-offset: 2px; }
.case-body a:hover { text-decoration-color: var(--violet-dark); }

.case-divider { border: none; border-top: 1px solid var(--border); margin: 32px 0; }

.case-label {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--violet-dark);
  margin: 0 0 16px;
}

/* Services page: how we'd work together (split layout) */
.work-together { padding-top: 56px; }

.work-together__grid {
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: 56px;
  align-items: start;
}

.work-together__intro .case-label,
.work-together__intro .case-title-page,
.work-together__intro .case-hook { text-align: left; }

.work-together__steps .case-phase:last-child { margin-bottom: 0; }

@media (max-width: 720px) {
  .work-together__grid { grid-template-columns: 1fr; gap: 24px; }
}

/* Case studies: phases */
.case-phase { margin: 0 0 24px; }
.case-phase-header { display: flex; align-items: center; gap: 10px; margin-bottom: 8px; }
.case-phase-num {
  font-size: 12px;
  font-weight: 600;
  padding: 3px 10px;
  border-radius: 999px;
  background: var(--lavender);
  color: var(--violet-dark);
}
.case-phase-title { font-size: 17px; font-weight: 600; }
.case-phase-body {
  font-size: 15px;
  color: var(--muted);
  margin: 0;
  padding-left: 16px;
  border-left: 2px solid var(--border);
  line-height: 1.7;
}

/* Services page: pricing grid */
.pricing { padding-top: 8px; }

.pricing__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  align-items: start;
}

.pricing__col {
  display: flex;
  flex-direction: column;
  position: relative;
  min-height: 260px;
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 32px 28px;
}

.pricing__col--featured {
  border-color: var(--violet);
  box-shadow: 0 20px 40px -24px rgba(91, 61, 240, 0.35);
}

.pricing__badge {
  position: absolute;
  top: -12px;
  left: 28px;
  background: var(--violet-dark);
  color: #fff;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  padding: 4px 12px;
  border-radius: 999px;
}

.pricing__col h3 { font-size: 21px; margin-bottom: 12px; }

.pricing__desc { color: var(--muted); font-size: 15px; margin-bottom: 16px; }

.pricing__more {
  margin-top: auto;
  padding-top: 16px;
  text-align: center;
}

.pricing__more summary {
  display: flex;
  flex-direction: row;
  justify-content: center;
  align-items: center;
  gap: 8px;
  color: var(--violet-dark);
  font-weight: 700;
  font-size: 12px;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  cursor: pointer;
  list-style: none;
}

.pricing__more summary::-webkit-details-marker { display: none; }

.pricing__more summary::after {
  content: "";
  width: 8px;
  height: 8px;
  border-right: 2px solid var(--violet-dark);
  border-bottom: 2px solid var(--violet-dark);
  transform: rotate(45deg);
  transition: transform 0.2s ease;
}

.pricing__more[open] summary::after { transform: rotate(225deg); }

.pricing__more-body { margin-top: 16px; text-align: left; }

.pricing__qualifier-label {
  font-size: 13px;
  font-weight: 600;
  margin-bottom: 10px;
}

.pricing__checklist {
  display: flex;
  flex-direction: column;
  gap: 8px;
  max-height: 22px;
  overflow: hidden;
  -webkit-mask-image: linear-gradient(to bottom, black 5%, transparent 90%);
  mask-image: linear-gradient(to bottom, black 5%, transparent 90%);
  transition: max-height 0.25s ease;
}

.pricing__col:has(.pricing__more[open]) .pricing__checklist {
  max-height: 300px;
  -webkit-mask-image: none;
  mask-image: none;
}

.pricing__checklist li {
  display: flex;
  align-items: flex-start;
  gap: 8px;
  color: var(--muted);
  font-size: 14px;
  line-height: 1.5;
}

.pricing__checklist li::before {
  content: "✓";
  flex-shrink: 0;
  color: var(--check-green);
  font-weight: 700;
}

.pricing__model-label {
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 4px;
}

.pricing__price { font-weight: 700; font-size: 16px; margin-bottom: 16px; }

.pricing__col .btn { align-self: flex-start; margin-top: 4px; }

/* Services page: case studies teaser */
.proof-teaser {
  text-align: center;
  padding-top: 8px;
  padding-bottom: 48px;
}

.proof-teaser__text {
  max-width: 520px;
  margin: 0 auto;
  color: var(--muted);
  font-size: 16px;
}

.proof-teaser__text a { color: var(--violet-dark); font-weight: 600; }
.proof-teaser__text a:hover { text-decoration: underline; }

.btn--outline {
  background: transparent;
  border: 1px solid var(--violet);
  color: var(--violet-dark);
  box-shadow: none;
}

.btn--outline:hover { background: var(--lavender); }

/* Case studies: notes */
.case-note {
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 18px 20px;
  margin: 0 0 14px;
  font-size: 14px;
  color: var(--muted);
  line-height: 1.7;
}
.case-note-label {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--ink);
  margin-bottom: 6px;
}

/* Case studies: outcomes (pain -> outcome transformation) */
.case-transform {
  display: flex;
  flex-direction: column;
  gap: 10px;
  margin: 8px 0 8px;
}

.case-transform-row {
  display: grid;
  grid-template-columns: 1fr 24px 1fr;
  gap: 18px;
  align-items: center;
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 20px 22px;
}

.case-transform-label {
  display: block;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  margin-bottom: 6px;
}

.case-transform-before .case-transform-label { color: var(--muted); }
.case-transform-after .case-transform-label { color: var(--violet-dark); }

.case-transform-before p { color: var(--muted); font-size: 14px; line-height: 1.6; margin: 0; }
.case-transform-after p { color: var(--ink); font-size: 14px; line-height: 1.6; margin: 0; font-weight: 500; }
.case-transform-after strong { color: var(--violet-dark); }

.case-transform-arrow { color: var(--violet); font-size: 18px; text-align: center; }

@media (max-width: 720px) {
  .case-transform-row { grid-template-columns: 1fr; }
  .case-transform-arrow { transform: rotate(90deg); justify-self: center; }
}

/* Case studies: services */
.case-services { display: flex; flex-wrap: wrap; gap: 8px; margin: 0 0 8px; }
.case-service-tag {
  display: inline-block;
  font-size: 13px;
  padding: 6px 14px;
  border-radius: 999px;
  border: 1px solid var(--border);
  color: var(--muted);
  background: #fff;
}

/* Case studies: disclaimer */
.case-disclaimer {
  font-size: 13px;
  color: var(--muted);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 16px 20px;
  margin: 24px 0 0;
  line-height: 1.7;
}

@media (max-width: 720px) {
  .case-grid { grid-template-columns: 1fr; }
}